福师《市场调查与预策决策》在线作业一（Fu Shi market research and decision making online homework）.docVIP

福师《市场调查与预策决策》在线作业一（Fu Shi market research and decision making online homework） A multiple-choice question Judgment question , (a total of 5 multiple-choice questions, a total of 10 points.) 1. which categories of market research and forecast can be classified (P59)? A. product level B. spatial hierarchy C. time hierarchy D. sampling Full marks: 2 2., according to the purpose of the investigation and forecast is divided into () P52 A. exploratory research B. descriptive research C. causal investigation D. predictive research Full marks: 2 3. managers can be divided into () P4 A. top management B. middle managers C. staff D. grassroots managers Full marks: 2 4. measurement errors can be divided into () P191 A. program error B. system error C. random error D. standard error Full marks: 2 5. managers can be divided into () P4 A. top management B. middle managers C. staff D. grassroots managers Full marks: 2 Fu Shi market research and decision making online homework one or two Test paper 13 spring total score: 100 test time: - Radio examination A multiple-choice question Judgment question Judgment questions (a total of 25 questions, a total of 50 points) 1. in the actual forecast activities, it is often to choose several forecasting methods for the same prediction model, then through qualitative analysis, a method based, reference to other methods, and finally draw a conclusion. A. error B. correct Full marks: 2 2. for the time series smoothing method, a moving average method can be adjusted according to the latest data to adapt to the trend of data changes. The single exponential smoothing method can better reflect this trend. A. error B. correct Full marks: 2 3., 11., in order to ensure the collection of important information, questionnaire design must be exhaustive. Time control for at least 30 minutes. () A. error B. correct Full marks: 2 4. any prediction can be considered invariant. A. error B. correct Full marks: 2 5. in statistical analysis, the mathematical meth