〈营销书籍〉移动应用营销指南.pdfVIP

THE 2015 APP MARKETING GUIDE The Data Trends Takeaways You Need to Consider in 2015 TABLE OF CONTENTS Introduction: The Increasing Importance of Apps 3 TIME IN APP HAS INCREASED 21% The 2014 App Engagement Landscape 5 Find #1: Overall Time in App is Increasing Find #2: Time in App is Higher in Large Screen Devices Find #3: Higher Mobile App Opens; Longet Time Spent i