基于SNA的西安入境旅游市场_倒二八_结构研究_郭峰.pdfVIP

人文地理 2011 年第5 期总第121 期 文章编号： （ ） 1003-2398 2011 05-0127-06 基于SNA 的西安入境旅游市场 倒二八 结构研究 “ ” 郭 峰 吴晋峰 王 鑫 李 蕾 ， ， ， 陕西师范大学旅游与环境学院 西安710062 （ ， ） SOCIAL NETWORK ANALYSIS OF REVERSED PARETO PRINCIPLE INBOUND TOURISM MARKET OF XI AN GUO Feng, WU Jin-feng WANG Xin LI Lei ， ， (Colleg e of Tourism and Environment Science, Shanxi Normal University , Xi an 710062, China) Abstract: Xian is one of the most important tourism cities in China, and it enjoys high international reputation in the world. Recently, local government has put forward constructing an international metropolis as a main goal, but the statistics show that the inbound tourism flow size in Xian is far from the standard of the interna- tional metropolis and its reversed pareto principle characteristics of inbound tourism market dont accord the pareto principle features of the inbound tourism market of China. Obviously, this means that more than 80 percent of inbound tourists of Xian accounts for a small part of inbound tourists of China. Therefore, solv- ing the problem of reversed pareto principle is very important for the development of inbound tourism in Xian. Using the relevant data from the survey of inbound tourists, this study presents a quantitative method to analysis the reversed pareto principle inbound tourism market of Xian with the methodologies derived from