基于 E3-Value 的网络团购商业模式的分析与优化：价值网协同创新的视角.pdfVIP

E- Commerce Letters 电子商务评论, 2014, 3, 5-11 /10.12677/ecl.2014.31002 Published Online February 2014 (/journal/ecl.html) Analysis and Optimizing on the Business Model of On-Line Group Shopping Based on E3-Value: A Perspective of Collaborative Innovation by Value Network 1 1 1 2* Yingliang Wu , Boyang Yuan , Xuehong Teng , Xiaoli Wang 1Department of E-Business, School of Economics and Commerce, South China University of Technology, Guangzhou 2Shenzhen Branch, China Telecom Corporation Limited, Shenzhen * Email: bmylwu@, xiliwang@126.com th rd th Received: Dec. 18 , 2013; revised: Dec. 23 , 2013; accepted: Dec. 26 , 2013 Copyright © 2014 Yingliang Wu et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. In accordance of the Creative Commons Attribution License all Copyrights © 2014 are reserved for Hans and the owner of the intellectual property Yingliang Wu et al. All Copyright © 2014 are guarded by law and by Hans as a guardian. Abstract: As an emerging and important business model Business to Team (B2T), on-line group shopping has undergone a rapid development in recent years in China. But at the same time, it has taking some uncer- tainty. The value proposition of this model is characterized by its special customer values. T