IB06商学导论.pptVIP

Introduction to Business Jeff Madura General Comments and Problems for the Rough Drafts Many sections were missing Work was not documented Work was sloppy or unprofessional HR projections were missing or unclear No names were attached or no peer evaluations were given Unprofessional grammar A general expectation that I am your quality control department Learning Goals Identify industry conditions that impact business performance. Explain why some firms are more exposed to industry conditions. Explain how a firm can compete in its industry. Industry Characteristics Firm performance can be highly dependent on industry characteristics: Industry demand Industry competition Labor environment Regulatory environment Industry Research After tracking pet industry statistics for more than a decade, The American Pet Products Manufacturers Association (APPMA) released new figures today proving the pet industry is leading the pack. Pet spending has more than doubled from $17 billion in 1994 to a projected $35.9 billion for 2005. And, according to the U.S. Census Bureau, the pet industry is now the seventh largest retail segment in the country*.In 2005, Americans’ spending on pets is projected to be higher than ever: ·??????? $14.5 billion for food ·??????? $8.8 billion for supplies and O-T-C medications ·??????? $8.6 billion for veterinarian care ·??????? $1.6 billion for live animal purchases ·??????? $2.4 billion for other services Pet spending in 2004 was even more successful than projected, with total sales coming in at $34.4 billion. This positions the pet industry 60 percent larger than the toy industry ($20 billion) and 33 percent larger than the candy industry ($24 billion).  Source:/press_releasedetail.asp?id=51 - 33k acessed 7/11/05 Small Business Survey Industry Effects on a Firm’s Performance Sources of Industry Information Many firms attempt to monitor industry conditions on their own. (LIBRARY) Wall Street Journal Value Line Investment Survey Standard and Poo