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An Essay on “the Law of Cultural Value” and its Related Questions By Li Weimin This economic law, also widely known as “cultural forces”, has been touched upon by Friedrich Engels and much sought after by modern economists. It weighs heavily in an age of knowledge, economic globalization, white collars, brands and cultural value. Human beings’ desire for cultural value has aroused after their thirst for materials has been quenched. The satisfaction of cultural value of customers including every individual and every economic unit in a larger scale has been regarded as value creation and a core competitive factor. The law of cultural value, integrating into productivity through knowledge sharing, has become a basic law for market economy in which credibility is deemed as the core, the loyalty of customers and employees is the ultimate source for profits, and brand value which is independent from material value is capable of regulating production and circulation. This economic law, which can be termed as “the law of cultural value”，defines that the value of a commodity not only should be decided by socially necessary labor time, but also decided by credibility of the brand in a social and historic perspective and that commodities should be exchanged at equal value based on the up-mentioned two-fold magnitude of value. For instance, the price would differ for a same piece of garment produced in China if it wears the trademark of a world famous brand. This is due to “the law of cultural value” and this is the reason why so many enterprises nationwide aim to improve their brand recognition in order to stay competitive. 1．What is the law of cultural value? Tsocially necessary labor time needed to produce a product, the latter the gap in the value of two commodities of a same category produced in same socially necessary labor time due to different enterprises and brands. The former is grounded in socially necessary labor time, focusing on the exchange of use value betw