2017-2018学年高中英语 Unit 11 The Media Lesson 3 The Advertising Game课件 北师大版必修4.pptVIP

* 一 二 三 四 一、短语互译 A.温故:写出下列短语的汉语意思。 1.in competition with 　　　　　　　　　? 2.attract/hold the attention of 　　　　　　　　　? 3.be used to (doing) sth. 　　　　　　　　　? 4.combine...with...　　　　　 　　　　? 5.link...to...　　　　　　　　　　　　? 6.as well as 　　　　　　　? 7.participate in 　　　　　　　? 8.give up 　　　　　　　? 与……竞争 吸引……的注意 习惯于(干)某事 把……和……结合起来 把……和……联系起来 也,和 参加,参与 放弃 一 二 三 四 B.知新:从文中找出与下列词组对应的英文。 1.品牌名称 　　　　　　　　　? 2.包括 　　　　　　　　　? 3.为了(获取)利润 　　　　　　　　　　　? 4.突出 　　　　　　　　　? 5.为……做贡献 　　　　　　　　　　　　　　? brand name consist of for a profit stand out make contributions to 一 二 三 四 二、下面的句子融入了某个单词的使用环境,请用正确的单词补全这些句子 1.If you a　　　　　　 something such as a product,you tell people about it in newspapers or on television,in order to encourage them to buy the product.? 2.A c　　　　　　 film,piece of writing,or piece of music is of very high quality and has become a standard against which similar things are judged.? 3.A b　　　　　　 of a product is the version(版本) of it that is made by one particular manufacturer(制造商).? 4.Someone or something that is s　　　　　　 for a particular purpose or occasion is right or acceptable for it.? advertise classic brand suitable 一 二 三 四 5.Your b　　　　　　 is the amount of money that you have to spend.? 6.If there is a b　　　　　　 in the economy,there is an increase in economic activity.? 7.A c　　　　　　 is an idea or abstract(抽象的) principle.? 8.Your a　　　　　　　 to a task,problem,or situation is the way you deal with it or think about it.? 9.C　　　　　　　　 things are modern and relate to the present time.? 10.V　　　　　 means relating to sight,or to things that you can see.? budget boom concept approach Contemporary Visual 一 二 三 四 三、阅读课文,选择正确答案 1.According to the writer,advertisements like “Shanghai Sewing Machine” or “Tsing Tao Beer Corporation” are 　　　.? A.attractive　　　　　 B.suitable C.competitive D.classic 2.Nowadays,advertisements with 　　　are more attractive to people.? A.high standards of design B.ideas linked to the products C.the highest standards of design and ideas linked to the products D.c