国际商务函电（第二版）unit3Enquiry教学教材演示幻灯片.pptVIP

Part V Task Practice Task 2 ◆ thank for the buyer’s interest and email ◆ state clearly of all the information asked for ◆ show the desire for further business relationship ◆ wish to get the early order Tips Part V Task Practice Task 2 Dear Howard, Thank you for your enquiry of Jan 8 and your interest in our commodities. Enclosed please find some copies of our illustrated catalogues and a price list. Also under separate cover, we are sending you some samples which will show you clearly the quality and specifications. We trust that when you see them you will agree that our products would appeal to the most selective buyers. Should your order be large, we would offer you attractive prices. As to the terms of payment, we usually require Letter of Credit payable by sight draft. We are looking forward to your order and you may be assured that it will receive our prompt and careful attention. Yours truly, May HHIT Co., Ltd. Suggested answer for Task 2 Part VI Business Link 　 ◆ 外贸询盘回复技巧 供应商给买家回复电子邮件时，要尽量遵循以下5大要决：　 全面：要全面彻底地回答买家查询的方方面面，包括买家所有的问题和感兴趣的点点滴滴。 准确：要将回复信写得很清楚，首先要正确理解买家来函的准确意思；其次，供应商要多使用有说服力，准确的数据，切忌使用模棱两可或含糊的词语和内容。 清楚：电子邮件也应象传统的商业书信一样，不论是排版还是语句都应整洁明了，少使用难懂的词语或表达法。 具体：给买家回复的信息无疑越具体，越能方便买家做出决策。 礼貌：要多使用正式的表达，少用口语语气，尊重对方的风土人格，禁忌和宗教信仰。 Part VI Business Link 　 ◆ 询价文件涉及的主要内容 一、询价项目的“品名”与“料号” 二、询价项目的“数量” 三、询价项目的“规格书”? 四、询价项目的“品质”要求 A.品牌(Brand or Trade Names) B.或同级品(Or Equal) C.商业标准(Commercial Standard) D.材料与制造方法规格(Material or Method-of-Manufacture Specification) E.性能或功能规格(Performance or Function Specification) F.工程图面(Engineering Drawing)　　 G.市场等级(Market Grade) H.样品(Sample)　　 I.工作说明书(Statement Of Work, SOW) 国际商务函电（第二版） 主编：李宏亮 出版社：对外经济贸易大学出版社 Unit 3 Enquiry 国际商务函电（第二版） Study Aims ◆ 应知目标 1. To know the writing steps of a letter of an enquiry 2. To know the writing steps of a reply to an enquiry. 3. To know the knowledge of “Lead in” Part. 4. To know the knowledge of “Bus