试析卓越网的物流配送问题.docVIP

浅析淘宝网的物流配送问题 [摘要]卓越网于2000年1月由金山软件股份公司分拆，金山公司及联想投资公司共同投资组建，2003年9月引入著名投资机构老虎基金成为第三大股东。卓越网发布于2000年5月，主营音像、图书、软件、游戏、礼品等时尚文化产品。卓越网诞生以来生以来，凭借独创的“精选品种、全场库存、快捷配送”之“卓越模式”，迅速成长为国内最有影响力和辐射力的电子商务网站，赢得了超过520万注册用户的衷心支持，发展成为中国访问量最大、营业额最高的零售网站，并获得全国网络文明工程组委会评选的“中国优秀文化网站”称号，入选“中国10大互联网旗帜公司”和“最具投资价值网站100强”。低价”是的特色之一，不过低价的背后却是服务的不佳[Abstract] Joyo in January 2000 by a stock company Kingsoft split, Kingsoft and Lenovo set up joint venture investment company, in September 2003 the introduction of the famous investment institutions Tiger Fund has become the third largest shareholder. Joyo was released in May 2000, the main audio and video, books, software, games, gifts, fashion and cultural products. Joyo has been since the birth of health, with original select varieties, the whole stock, fast delivery of excellent model for the rapid growth of the most influential and radiation e-commerce website, has won more than 5.2 million registered Users wholehearted support, to become the most visited, the highest turnover of the retail site, and get the national network of civil engineering committee named the outstanding cultural sites in China, the title, appeared in the 10 Internet banner of the Chinese company and the most Site 100 with investment value. Cheap is one of the characteristics Joyo, but low-cost services to poor behind is the recent issue of frequent distribution Joyo, Joyo distribution problem is an important reason for low customer satisfaction, Based on the outstanding distribution network analysis of the situation, identify problems Joyo distribution, combined with B2C distribution theory, the development of corresponding measures. [关键词]B2C；卓越网；物流配送；电子商务 [Keywords] B2C；Joyo；Distribution；E-commerce 长沙创一快递服务有限公司长沙市芙蓉区快乐快递服务部2004年6月30号卓越网决定建立自己的物流配送体系。目前各地的配送工作都是由卓越网旗下的北京世纪卓越快递服务有限公司负责运作，各个城市都成立了办事处、配送中心等机构，基本可以兑现24小时到48小时的送达承诺。此外，各地的分支机构都通过强大的电子商务平台与总部实现了信息共享，确保了物流、信息流与商流的统一。据悉，这样的运作模式在国内尚属首例。 [1]周承恩.电子商务B2C配送研究[J].商业研究,2001(4):178-180. [2] 叶汝骐.我国B2C企业的物流配送模式浅析[J].北方经贸,20