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标题:Adaptability in new media (新媒体的适应性)
作者:Tuija Virtanen
期刊:Journal of Pragmatics,116卷:21-26
年份:2017
字数:译文5700多字
原文
Adaptability in new media
Tuija Virtanen
English Language and Literature, ?bo Akademi University, Finland
Abstract
This introduction to the special issue on “Adaptability in New Media” defines the pragmatic concept of adaptability, relates it to affordances of various kinds, and touches upon the notion of new media. Adaptability is constitutive of Jef Verschuerens theory of pragmatics as a perspective. The concern of the special issue is with language as an adaptable phenomenon in new media environments and beyond. Starting with micro-adaptation or macro-adaptation, the contributions highlight different aspects of pragmatic adaptability and identify metapragmatic traces of adaptation processes. They deal with a range of new media modes and several languages. The studies included are exploratory in nature and methodological decisions are therefore considered in some detail.
Keywords: Adaptability, Micro-adaptation, Macro-adaptation, Affordances, Metapragmatic awareness, New media
1.?Pragmatic adaptability
Verschuerens theory of pragmatics as a perspective is based on three fundamental concepts manifest in the use of language: ‘variability’, ‘negotiability’ and ‘adaptability’. These can be interpreted as relating to one another like the layers of a Russian doll, adaptability being the outermost one that includes the other two. Pragmatic adaptability, or adaptation, is constitutive of Verschuerens theory, raising the two fundamental issues of “how we adapt to language (or, in other words, how humans developed a predisposition for language) and how language adapts to us, once we have a linguistic repertoire to choose from”, the two issues concerning biological and socio-interactive adaptability, respectively (Verschueren and Brisard, 2002: 2). The second of these questions, related to the use of language, constit
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