农户间知识共享影响因素的ISM模型分析-中国科技资源导刊.PDF

中国科技资源导刊 ISSN 1674-1544 CHINA SCIENCE TECHNOLOGY RESOURCES REVIEW 2017 年5 月 第49 卷第3 期　38-44 ISSN 1674-1544 Vol.49 No.3 38-44, May 2017 农户间知识共享影响因素的ISM 模型分析 1 1 2 3 喻登科等 李燕聘 左艳芳 周 荣 （1．南昌大学管理学院，江西南昌 330031 ；2．广州工程技术职业学院财经与管理系， 广东广州 510075 ；3．江西科技师范大学经济管理学院，江西南昌 330038 ） 摘要：为促进农户间知识共享和推动农业技术扩散，在界定农户间知识共享内涵的基础上，从内部和外部两个方 面归纳农户间知识共享的核心影响因素，并利用解释结构模型分析影响因素对农户间知识共享行为的作用机制，识别 影响农户间知识共享的表层因素、中层因素与根本因素。研究结果表明，农户知识存量、价值观及信任关系是影响农 户间知识共享行为发生的表层因素，通讯设施条件、现有资源条件是中层影响因素，而根本因素是农村社会网络与农 村地理区位。 关键词：知识共享；农业技术推广；农户；影响因素；解释结构模型 中图分类号：G302 文献标识码：A DOI ：10.3772/j.issn.1674-1544.2017.03.007 Influencing Factors of Knowledge Sharing among Farmers Based on ISM Analysis 1 1 2 3 YU Dengke , LI Yanpin , ZUO Yanfang , ZHOU Rong (1. School of Management, Nanchang University, Nanchang 330031; 2. School of Finance and Management, Guangzhou Institute of Technology, Guangzhou 510075; 3. School of Economics and Management, Jiangxi Science Technology Normal University, Nanchang 330038) Abstract: In order to advance knowledge sharing as well as technological diffusion between farmers, in this paper, the influencing factors among factors of farmer to farmer knowledge sharing were summarized from interior and exterior aspects on the basis of analysis of connotations, and then the relations among these factors were analyzed for identifying direct factors, medium factors and fundamental factors. The study shown that the direct factors include knowledge storage, value and trust; the medium factors include conditions about communication facility and available resource; and the fundamental factors include social networks and geographical location. Keywords: knowledge sharing ， agricultural technology extension, farmer,