Unit-1-Passion-in-Career-课文和部分习题.ppt

* * * * * * * * * * * * * * 2. When the author’s bosses refused to share his dream, what did the author do? When the author’s bosses refused to share his dream, he quit his job and started his own retail coffee company. 3. From the memo, what is the author’s ambition and enthusiasm as a young entrepreneur? The author tries to establish the best coffee bar company on earth; one that can offer good coffee and service, while sticking to its values and integrity. 4. What does the word “Onward” mean to the author? The word means the company will always move forward, fight hard to overcome difficulties and achieve success. 5. Why did the author want to keep the name of Starbucks when he purchased the former employer’s company? Because Starbucks has established a respected reputation of high-quality and unique coffee. In addition, the name also carries the essence of the products and services as well as the promise to customers. Part 4Exercise III. Explain the underlined parts in each sentence in your own words. 1.That visit was the seed of what blossomed into today’s Starbucks Coffee Company. --- ... nutured the dream to start a coffee bar which becomes ... 2.This was so much more than a coffee break; this was theater. --- This was not just a coffee break; this was theater. 3.I was crushed, but my belief was so powerful... --- I was disappointed/ My hope was shattered 4.To keep our labour costs down, my two colleagues and I ... --- cut / reduce our labour costs Text Comprehension 5.I was confident, especially because my passion was backed by conviction. --- was supported by 6.At the end, above my signature and in lieu of a traditional “Thank you” or “Sincerely”, I wrote “Onward.” --- instead of / in place of 7.But at that moment the word struck me. --- came into my mind 8.Sixteen months later, I found myself in a position to purchase my former employees’ company. ---found that I was capable of purchasing …/I have the chance and enough mone