电子商务英语创新型教程Chapter 5Customer Relationship Management演示教学.pptxVIP

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2018-05-23 发布于天津
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电子商务英语创新型教程Chapter 5Customer Relationship Management演示教学.pptx

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电子商务英语创新型教程Chapter 5Customer Relationship Management演示教学.pptx

Learning TargetAfter learning this chapter, you will be able to:? Master some key terms related to customer relationship management.? Master typical expressions of discussing customer relationship management in a brainstorm way.? Clarify how companies use customer relationship management in sales.Facebook is a corporation and online social networking serviceheadquartered in California, United States. After registering to use the site, users can create a user profile, add other users as “friends”, exchange messages, post status updates and photos, share videos, use various apps and receive notifications when others update their profiles.Sina Weibo is a Chinese microblogging (weibo) website. Akin to a hybrid of Twitter and Facebook, it is one of the most popular sites in China, in use by well over 30% of Internet users, with a market penetration similar to the United States’ Twitter.R, formerly known as the Xiaonei Network (Chinese: 校内网 ; literally:“on-campus network”) is a Chinese social networking service. It is popular among college students.Twitter is an online social networking service that enables users to send and read short 140-character messages called “tweets”.Instagram is an online mobile photo-sharing, video-sharing, and social networking service that enables its users to take pictures and videos, and share them either publicly or privately on the app, as well as through a variety of other social networking platforms, such as Facebook, Twitter, Tumblr, and Flickr.Think: Can you think of some benefits of using these social media for customer relationship management?New words and Expressionsprocess-centric以过程为中心real-tim实时Group Dicussion: How can customer relationship management be applied in business? Please elaborate them in detail.Note: After the discussion, you may find some clues in the 1st dialogue of Part 3.Dialogue 1 Introduce the CRM into the Company’s Management SystemKey expressions:1. Do you have a minute? 你有时间吗？类似的表达方式有： May I have a word with yo