极简主义风格海报的审美特点——结合毕业设计《爱》的创作体会-aesthetic characteristics of minimalist poster —— combining with the creative experience of graduation design.docx

目录绪论.............................................................................................................1第一章现代媒体环境中海报的竞争优势...................................................31.1海报的发展历程..................................................................................31.2海报的优势..........................................................................................41.2.1灵活多变的创作空间..................................................................51.2.2“瞬间艺术”的魅力...................................................................51.2.3一传百成千的效应......................................................................51.2.4广博的社会内容..........................................................................61.3现代媒体环境中海报的新特点..........................................................61.3.1与新媒体的结合..........................................................................61.3.2传统文化元素的回归..................................................................71.3.3非平面的实现..............................................................................7第二章极简主义的起源和设计借用...........................................................82.1极简主义的起源..................................................................................82.2极简主义风格的设计借用..................................................................82.2.1“少即是多”与雷克狮·德莱文斯基.......................................92.2.2“红点”与靳埭强.....................................................................10第三章结合毕业设计体会极简主义风格海报的审美特点.....................123.1引子....................................................................................................123.2主题选择............................................................................................143.3极简主义风格的审美体会................................................................163.3.1回归平面的二维属性................................................................163.3.2本质的去芜存菁........................................................................173.3.3抽象而有意味的呈现.................................................