CVGANGELVENTUREFAIR（二）.pptVIP

Presenting a company concept as an investment opportunity CONTENT Product Potential Positioning People Profit STYLE Page * Elevator Pitch (10-60 seconds). Think of it like a magazine ad Focus on a crisp description of the business and value proposition for investor Written or Oral Executive Summary  (3-10 minute pitch or 3-5 pages ) Meeting with an investment committee in the  office of a VC or bank (15-30 minute pitch) Length and Detail: Tailor level of detail to time available Page * Cover only the most important points. (Leave the details for the full Business Plan) CONTENT Investors need clear, compelling, credible information Your logo here 1. PRODUCT Position the company to create a  framework for your presentation. Your name Company name What you do: “Carnage Company manufactures  non-flammable seats for automobiles  and aircraft” Page * Page * Customer Pain and Your Solution Describe what creates the demand for your solution: “Pain” and/or High cost of alternatives Explain the “value-proposition” Page * Product Development Stage What work remains before you can start mass producing and selling product? Product development time-line Identify major development risks or challenges Provide estimated time and cost to bring product to market Page * 2. POTENTIALMarket Niche and Sales Potential Market Niche: Define the characteristics of the companies or consumers that need your solution – your Document the number of prospects that have the need. (Not based on world census numbers.) Growth: If the market is growing explain why Page * Marketing and Sales Strategy Briefly explain the selling cycle: how you propose to reach your target audience. Marketing – To raise customer awareness of your product and stimulate interest Sales – To give decision makers a convenient way to learn details and place order Distribution – How will product get into hands of customer? Who will collect payment? Support – To he