跨化交际中的语用失误Pragmai Failure in Crssulural Cmmuniain.docVIP

Pragmatic Failure in Cross-cultural Communication Abstract: With the globalization of economy, cross-cultural communication is increasing rapidly in the whole world. Pragmatic failure often occurs in cross-cultural communication, which leads to misunderstandings among different speakers with various ethnic backgrounds. Pragmatic failure is one of the most important factors which contribute to the failure of communication. Only by understanding cultural differences, learning pragmatic failures, strengthening cultural awareness, and applying communication strategies properly can we make a succe