新通用大学英语综合教程第四册课件及答案unit07PPT.ppt

unit07;Lesson 1;Lesson 1;;1-Exercise A;;;1-part-1;1-L-Exercise B Pair Work;1-L-Exercise B Pair Work;1-L-Exercise B Pair Work;1-L-Exercise B Pair Work;6.Associate positive qualities with a product □ Promote a product with words and ideas having positive meanings and associations 7.Provide testimonials □ Use a famous person or an “average consumer” to endorse a product so the consumer wants it too 8.Manipulate people’s emotions □ Use images to appeal to customers’ feelings, such as love, anger, or sympathy;;1-L-2Exercise-A;;1-L-Step 1 Group Work;1-L-Step 2;1-New Words;1-New Words;1-Proper Names;;;1-S-Strategies for Speaking;1-S-B-1;1-S-B-2;1-S-C;;3;Warm-up;TA-Text-1;TA-Text-2;purchase;reluctance;reservation;survey;;TA-Exercises A;TA-Exercises B;;TB-Warm-up;TB-Text-1;TB-Text-2;TB-Text-3;compulsive;distress;impulse;luxury;obsessive;radical?;on the spot;indulge in;on impulse;;TB-Exercises A;TB-Exercises A;TB-Exercises B;1. To be more efficient, you’d better give _______ to the most important things and do them first. 2. His friends advised him not to act on ________ and he should think carefully before his decision. 3. The role of the sales representative is _______ important in the organization’s overall sales effort. 4. Officials _______ it has caused fourteen-million dollars in damage over the past several years. 5. The roads were deserted except for a (an) _______ hunting party in red hats and yellow jackets.;1-Vocabulary Exercises;1-Vocabulary Activity;1-Writing;1-Writing;1-Writing;1-Step1 Prewriting;1-Step 2 Writing;1-Step 3 Self check;C;;3;2-ExerciseA;2-ExerciseB;2-ExerciseB;2-Phrases and Expressions;;2-S- Part A Pair work;2-S- Part B Group work;2-S- Part B Group work;;2-Topic Preview;;Warm-up;TC-Text-1;TC-Text-2;TC-Text-3;TC-Text-4;TC-Text-5;TC-Text-6;ecstasy;starve;inflict;exquisite?;fascinate;inferior;embitter;uppermost;encumber;surmount;uproar;TC-Understanding the Structure of the Text;TC-Inferential Questions;TC-Inferential Questions;TC-Voca