房地产开项目管理模式研究毕业论文.docVIP

房地产开发项目管理模式研究 摘要 随着中国改革开放的深入以及经济的不断健康的发展，房地产行业之间的竞争、市场的竞争越来越激烈，提高产品的自身竞争优势，即提高品质、提高服务质量显得越来越重要，达到这一目标的重要手段之一就是“项目管理”。 房地产项目管理成为保障产品品质、达到股东投资效益目标的基本保证，项目管理既包括人、财、物等的管理，也包括进度、质量、成本、采购、合同等的管理。实现对这些要素的集成管理，打造高效的管理团队，形成以房地产开发企业为核心的项目管理模式。 关键词:房地产项目;模式;房地产开发项目管理: 1 ABSTRACT With Chinas reform and opening-up and the continuous healthy development of economy, competition among real estate industry, the market increasingly competitive, and increase their competitive advantages, namely to improve quality, improve service quality has become increasingly important?, an important means to achieve this goal is one of project management.? Real estate project management in the protection of product quality, to achieve the basic objectives of the shareholders to ensure that investment returns, project management, both human, financial, and material management, including schedule, quality, cost, procurement, contracts management.?To achieve integrated management of these elements to create efficient management team, formed the core of real estate development enterprise project management.?Keywords: real estate projects; model; real estate development project management:? 2 目录 摘要..................................................................................................1 ABSTRACT.....................................................…………………….2 第一章 引言......................................................................................5 1.1论文研究的背景.......................................................................5 1.2研究的目的、意义...................................................................6 第二章 现阶段房地产开发项目管理现状.........................................7 2.1房地产开发项目管理的现实状况及存在的问题......................7 2.1.1房地产开发项目管理的现实状况...........................................7 2.2我国房地产项目管理存在的问题及解决方案...........................7 2.2.1我国房地产项目管理存在的问题……………………………7 2.2.2解决以上问题的可行方案........................................................9 第三章 目前常用房地产开发项目管理的模式..................................12 3.1房地