商业智能系统在制造企业中的分析及实现-analysis and implementation of business intelligence system in manufacturing enterprises.docxVIP

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商业智能系统在制造企业中的分析及实现-analysis and implementation of business intelligence system in manufacturing enterprises.docx

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商业智能系统在制造企业中的分析及实现-analysis and implementation of business intelligence system in manufacturing enterprises

华中科技大学硕士学位论文华中科技大学硕士学位论文 II II ABSTRACT Business Intelligence is the use of modern information technology to collect, manage and analyze structured and unstructured business data and information to improve business decision-making, and improve various business processes to enhance all aspects of business performance, and enhance wisdom and ability of the comprehensive competitiveness. In the process of the growth of the manufacturing enterprise, should have two important abilities: clear now, insight into the future. And both ability acquisition needs the help of business intelligence, through the establishment of enterprise business intelligence, and improve the core competitiveness of enterprise, is the inevitable trend of enterprise informationization development. Due to the limitation of traditional business systems, manufacturing enterprises existing information systems often do not have access to a global view, enterprise information cant meet the demand of data analysis, research and mining, etc. In this paper, on the premise of manufacturing enterprise business demand and puts forward the solution and application of business intelligence implementation project. First，this paper studies the basic principle of data warehouse and its relationship with BI，and then creates a data warehouse with the theme of manufacturing、inventory and sales based on the SQL Server 2008 BI platform. OLAM has been a hot research which study on how to combine and organically integrate the advantages of both on-line analytical processing and data mining. This paper uses customer data which in sales cube as a data source. In view of the enterprise target customer demand, through comparison of four kinds of data mining algorithm model and found that decision tree has better flexibility and effectiveness of the classification model, the model used to predict the target customer group. Key words：Business intelligence；Data warehouse；Manufacturing enterprise； Online analytical