2015-2016英语必修北师大版Unit11 ppt课件共103张.ppt

;Read the text and then match the paragraphs with their topics. Paragraph 1　　 a．The combination of design and new ideas. Paragraph 2 b．The new and general need of modern ads. Paragraph 3 c．About classic ads. Paragraph 4 d．The reason of making people forget the existence of ads. Paragraph 5 e．About the public ads. 答案：Paragraph 1～5　cbade;Scan the text and choose the best answers according to the text. 1．Which one is NOT a public advertisement? A．Fighting AIDS.　　 B．Saving water. C．Helping the poor. D．Shanghai Sewing Machine. 答案：D;2．Whats the top advertisements aim? A．To create something that has never been seen before and is fascinating for people to look at. B．To make contributions to society. C．To use modern techniques of design. D．To make people know their products. 答案：A;3．The last paragraph is about ________. A．the simplest ads B．modern ads C．the top ads of today D．public ads 答案：D;4．Whats the main idea of the text? A．The advertising skills. B．The effects of advertising. C．With the development of the society，the advertising changes a lot. D．The kinds of advertising. 答案：C;A．根据所给词性和汉语意思写出单词 1． n. 　　 态度，看法 2． vt. 假装 3． n．鼓励→ v．鼓励 4． vt. 　　　　　　 缝，缝制 5． n. 公司 6． n. 商标，牌子 7． n. 预算;boom;12． vt.不喜爱，厌恶→ (反义词) vt.喜欢 13． n．意见不一，分歧→ v．不同意 14． adj. 传统的，经典的→ adj.第一流的， 古典的 15． adj. 某种，某些→ adv.必定，当然 16． adj.合适的→ v．对……适合，合身 17． adv.视觉地→ adj.视觉的，视力的 18． n. 概念，原则→ n．构思，构想;B．根据英文释义和首字母提示写出单词 19． to happen as a result of a particular situation 20． to do sth. in order to protect someone or sth. from being attacked 21．