供应链管理15.pptVIP

Traditional Logistics Management Traditional Logistics Management cont. Control Exercised By Logistics Executives Over Selected Logistics Functions Optimal Organizational Forms Hollow corporation A small organization of managers and “idea people” who hire external companies to perform various types of activities, including manufacturing, logistics, distribution, billing, sales, and marketing. Virtual corporation A number of companies come together to develop, produce, sell, and distribute a product or a service of limited scope. Organizational Strategies used by Manufacturers Process-based Market-based Channel-based Organization Design for Logistics as a Function Organization Design for Logistics as a Program Components of Corporate and Logistics Mission Statements Targeted customers and markets Principal products/services Geographic domain Core technologies Components of Corporate and Logistics Mission Statements (cont.) Survival, growth, and profitability Company philosophy Company self-concept Firm’s desired public image Components of an Optimal Logistics Organization Organizational Structure Technology Environmental Internal External Ways of Improving Logistics Organizational Effectiveness Strategic goal setting Resource acquisition and utilization Performance environment Communication process Leadership and decision making Organizational adaptation and innovation Logistics Management Evaluation Measures Logistics cost as a percent of sales Cost of specific logistics functions (as a percent of sales or of logistics cost) Performance Copyright ? 2001 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin 15-* CHAPTER 15 Organizing for Effective Logistics Sales service Channels of distribution Product returns and warranties Manufacturing Purchasing/ procurement Traffic Warehousing Information systems Budgeting Inventory Data processing Responsibilities Objectives Large inventories Low inventories Small and frequent production runs