基于环境认知生态旅游者对景区管理方式态度测量程占红.pdfVIP

人文地理 2016年第2期总第148期 文章编号:1003-2398(2016)02-0136-09 DOI: 10.13959/j.issn. 1003-2398.2016.02.021 基于环境认知的生态旅游者对景区管理方式的态度测量 1 2 程占红 ，牛莉芹 （1 山西财经大学旅游管理学院，太原030031 ；2 山西财经大学环境经济学院，太原030006 ） MEASUREMENTMEASUREMENT ONON THETHE ATTITUDEATTITUDE OFOF ECO-TOURISTSECO-TOURISTS TOWARDSTOWARDS THETHE MANAGEMENTMANAGEMENT MEANSMEANS OFOF SCENICSCENIC RESORTRESORT BASEDBASED ONON THETHE ENVIRONMENTALENVIRONMENTAL COGNITIONCOGNITION 1 2 CHENG Zhan-hong , NIU Li-qin (1.CollegeofTourismManagement,ShanxiUniversity ofFinanceandEconomics, Taiyuan030031,China;2.CollegeofEnvironmentEconomics, ShanxiUniversity ofFinanceandEconomics,Taiyuan030006,China) Abstract:Abstract: Based on the difference of tourists types of environmental cognition toward the way of scenic re- sort management, the managing deficiency was discovered, which helped to perfect the managing pro- gramme.Firstly, the tourists characteristics of different environmental cognition were identified by Two-Way Indicator Species Analysis (TWINSPAN) in Luya Mountains natural reserve, and secondly, the attitude of different types on the management means was also measured by the variance analysis of ANOVA. It showed that: 1) TWINSPAN divided all the tourists into the strict protection type, the usual protection type, the occa- sional protection type and the natural enjoyment type. 2) The different types had the different expression clearly on the current management means, the walk