以及我们3D打印技术如何推广的这些议题.DOC

Leader: 陈辉 Members: 赵晓彬 杨晓杰 王彤 Topic: Develop 3D printer market in China Our company: An IT company with the technology（3D printer） Scene 1 Internal meeting Content: Senior Seminar: mainly discussing 3D printer promotion strategies and the companys development strategy. CEO-Chen Hui：大家早上好，今天开会的主要目的是讨论一下我们作为一家美国的公司，要如何打开中国的3D打印机市场。我们需要了解目前中国3D打印机的市场环境是怎样的，哪些行业需要我们的产品，以及我们的产品如何推广。公司要想在中国发展，我们的产品和服务必须结合中国的文化特色，提供给当地人们全新的产品体验，让他们喜欢我们的产品。那么，首先让我们的市场部经理Yang Xiaojie来给我们介绍下市场部最新的市场调研情况。 Good morning, everyone. Today the main purpose of the meeting is to discuss how to open the 3d printer market in China. As an American company, first of all, we need to know the current market environment of 3d printer in China. Secondly, we need to know which industries need our product, and finally how to promote our product. In addition, in order to develop in China, we need to combine our product and service with Chinese culture. Next, let our marketing manager Yang Xiaojie show us the latest market survey results of the Marketing Department. Marketing Manager-Yang Xiaojie：好的，2013年3D打印机全球市场规模将近20亿美元，并且仍在不断增长，我们市场部针对中国市场，花了近两个月的时间调研，结果表明在中国，3D打印机还处于推广阶段，这类公司很少，宣传和推广力度不够，人们对于3D打印机还不是很了解，但是市场的发展空间很大，预计一年后市场份额可以达到全球市场的20%。 OK. In 2013, the global market scale of 3D printer is nearly $2 billion, and is still growing. Our Marketing Department has spent the last two months on the market investigation in China. The results show that in China, 3D printer is still in the promotion stage and the market scale is small. There are only two 3D printer companies. But the market development space is huge. One year later, the expected China market share can reach 20% of the global market. CEO- Chen Hui：真是令人兴奋的消息，看来中国市场是非常庞大的，那么我们应该采取什么形式进入中国市场? Tong Wang你作为产品负责人，谈谈你的看法。 What exciting news this is! The China market seems to be very large, so what form should we use to get into the China market? As product manager, Wang Tong, please talk about your opinion.? Product Manager-Wang Tong：嗯.正如你在我的策略计划上看到的.我认为搞合