《时尚》杂志中的男性形象研究传播学专业论文.docxVIP

II II Abstract Since the reform and opening-up of China，the fashion magazine industry has been through a well development. Especially during the recent several years， the fashion magazine industry reaches a peak. Cosmopolitan is one of these most representative fashion magazines in Chinese market. The special column of male is presented from the females point of view to create a particular group of male role models in Cosmopolitan. The typical male image among these role models are mostly outspoken， open-minded， have faith to love and more responsible. They like to take new challenge， always l