【毕业论文】互联网用户的信息检索模型建构.docVIP

l 互联网用户的信息检索模型建构 摘要 本研究探讨互联网用户在使用搜索引擎进行信息检索时，认知风格、搜索任务类型和搜索引擎熟悉度三类因素对于搜索行为及搜索绩效的影响。24名被试按照重复测量两因素的三因素混合实验设计，在一定时间内完成搜索任务，使用EasyCam记录整个搜索行为过程，采用Atlas对数据进行编码，并对搜索结果进行绩效评价。研究结果显示：不同的认知风格在总体上对搜索行为产生了显著性的影响；不同的搜索任务类型分别在总体和各个编码行为点上对搜索行为产生了广泛的显著性影响；不同的搜索引擎熟悉度对搜索行为和搜索效果没有显著影响，但是用户的主观体验却又显著差别。研究还对搜索行为的决策特征进行了描述性说明，构建了包含决策因素的搜索行为模型。 关键词：信息检索 搜索引擎 搜索行为 认知 决策 Abstract Based on the web searching model proposed by previous researchers, this study investigates the specific relationship among cognitive factor, search task type and the familiar level of searching engine. 24 participants are separated by two cognitive styles: venturesome style and careful style, the search tasks are defined as open task and close task, the familiar level of searching engine has two levels: familiar and unfamiliar. Every participant has to finish four tasks in different search task type and different familiar level of searching engine. There were significant differences in the cognitive styles which influenced the search behavior on an overall level; there were also significant differences in the search task type which influenced most of search behaviors we defined. Though there were no significant differences in the familiar level of searching engine which influenced the search behavior, the study found participants had significant difference in the subjective feeling to the searching progress. This study also described the decision making features in the search behaviors, and formulate a searching behavior model. Keywords: information search; web search engine; searching behavior; cognitive; making decision 目录 TOC \o 1-3 \h \z \u HYPERLINK \l _Toc231825657 互联网用户的信息检索模型建构 PAGEREF _Toc231825657 \h 1 HYPERLINK \l _Toc231825658 摘要 PAGEREF _Toc231825658 \h 1 HYPERLINK \l _Toc231825659 Abstract PAGEREF _Toc231825659 \h 1 HYPERLINK \l _Toc231825660 目录 PAGEREF _Toc231825660 \h 2 HYPERLINK \l _Toc231825661 第1章 绪论 PAGEREF _Toc231825661 \h 4 HYPERLINK \l _Toc231825662 1.1课题背景 PAGEREF _Toc23182