goeurope通往欧洲教学讲义.pptVIP

Go Europe 通往欧洲！;European cultural dimensions 欧洲的文化深度;Europe vs China 欧洲与中国之比较;46 countries - 27 members of EU 46个国家——其中有27个欧盟成员国 10,5 Million square Kilometers 欧盟疆域面积1050万平方米 680 Million people (third largest population, after China and India) 6.8亿人口（仅次于中国和印度，列世界第三） number of people in working age: 67.2% 工作适龄人口占总人口的67.2% labor force: services: 67%, industry: 29%, agriculture: 4%: 劳动力资源：服务业， 67%；工业， 29%；农业，4%： life expectancy: 78.3 years 平均寿命：78.3岁 EU 27 – GDP in 2006: 12,046 Billion Euro (USA: 10,955 and Japan: 3,543) 欧盟27个成员国 —— 2006年的GDP（国民生产总值）： 120460亿 欧元 (美国：109550亿 和日本：3543亿) growth rate of the GDP: 2.4% GDP增长速度： 2.4% transportation infrastructure: 222,293 km railways; 4,634,810 km highways; 53,512 km waterways; large number of important airports 交通基础设施： 222,293 km铁路、4,634,810 km 高速公路、53,512 km 河道以及众多重要机场 - stability and prosperity 繁荣与稳定 - standard of living 生活水平 - largest and most important trading group 最大而且最重要的贸易群体;The EU welcomes China 欧洲欢迎中国;Global competition for investment and exports 投资与出口的全球竞争;Success factors for sales in Europe 打入欧洲市场的成功因素 ;Luxembourg 卢森堡;Quelle: dt. Botschaft, FTD ;Albania Andorra Austria Belgium Bosnia Bulgaria Denmark Estonia Finland France Germany Greece Ireland Island Italy Kazakhstan Croatia* Latvia Liechtenstein Lithuania Luxemburg Malta Macedonia ;First steps to setup sales channels in Europe 构建欧洲销售渠道的第一步;Identification and verification of partners or human resources in Europe 寻找和验证在欧洲的合作伙伴或人力资源;Business trips to Europe and direct contact to customers on trade fairs in Europe 欧洲商务考察及在商品交易会中与欧洲客户的直接洽谈。 - Offers 报价 - Samples 样品 Delivery contract 供货合同 AUMA http://www.auma-messen.de The German Trade Fair Library is a central service facility of AUMA and offers optimal desk resea