《艺人发布会设计》-毕业论文.docVIP

PAGE XV w 摘　要 以艺人附属产品——APP游戏作为切入点，将游戏以及互动环节植入发布会。摒除之前单一的音乐介绍、歌曲演唱、祝福视频等传统发布会模式。从简单的A-B（艺人同主持人）互动，变为A-B-C（艺人、主持人、观众）间的互动。从根本上扭转了参观者被动接受信息的位置。而App游戏则以视觉、听觉、触觉三方面同时刺激观众，在观众主动接受展示信息的前提下将大大提高整个展示设计的展示效果。同时在现实条件约束下（预算、场地环境、人为因素），要合理运用现场环境达成满意的展示效果。最终设计成果的创新性和展示效果也表明了高互动性展示对于传达展示信息具有很好的帮助作用。 创新点：1.主持人、艺人、观众三方互动。 2.游戏环节增加观众代入感。 3.视觉、听觉、触觉三位一体进行信息传递。 关键词：艺人；互动；参观者；展示效果 Abstract Ancillary products to artists - APP games as a starting point, games and interactive sessions will be implanted in conference.Exclusion before the singles introduction, singing songs, blessings and other traditional video conference mode.From simple AB (artist with the host) interaction, into ABC (artists, presenters, audience) interaction.Visitors fundamentally reversing the position of passive acceptance of information.The App game Zeyi visual, auditory, tactile stimulation of the three at the same time the audience, showing the audience the initiative to accept the premise of information will greatly enhance the overall display design display.In reality, under the same constraints (budget, space environment, human factors), reasonable use of on-site environment to reach a satisfactory display.The final design results showing the effect of the innovative and highly interactive show also shows very good for conveying information to help show the role. Innovation: 1.Host, artist, audience interaction that way. 2. Part of the game to increase the audience a sense of substitution. 3. Visual, auditory, tactile Trinity of information transmission. Keywords: artist; interaction; visitors; showing the effect of 目　录 TOC \o 1-3 \h \z \u HYPERLINK \l _Toc26141 摘　要 PAGEREF _Toc26141 I HYPERLINK \l _Toc23477 目　录 PAGEREF _Toc23477 II HYPERLINK \l _Toc12495 1 绪 论 PAGEREF _Toc12495 1 HYPERLINK \l _Toc32201 1.1课题背景 PAGEREF _Toc32201 1 HYPERLINK \l _Toc10292 1.1.1 发布会背景 PAGEREF _Toc10292 1 HYPERLINK \l _Toc21082 1.1.2 公司艺人资料 PAGE