旅游英语综合教程（第二版）文化篇Unit2.ppt

Keeping these questions in mind, in intercultural communication, cultures are divided into being, becoming, and doing cultures. “Being” is an activity orientation that values inaction and an acceptance of the status quo. African American and Greek cultures are usually regarded as “being” culture, which believes that all events are determined by fate and are therefore inevitable. Hindus from India often espouse this view. A “becoming” orientation sees humans as evolving and changing. People with this orientation, including Native Americans and most South Americans, are predisposed to think o