普华永道——Province report_Fujian_030707.pptVIP

PwC PwC ?2001 PricewaterhouseCoopers. PricewaterhouseCoopers refers to the individual member firms of the world-wide PricewaterhouseCoopers organisation. All rights reserved. Market data – Fujian * Fujian – overview of research performed Fuzhou Xiamen Quanzhou Putian Competitor Distributor Retailer Store Check Consumer Retailer Focus Group (to be updated) Longyan Zhangzhou Xiamen Quanzhou Putian Fuzhou Ningde Nanping Sanming * The total market size of Fujian reached 14,800,000 HLs in 2002, about 6% of mainland beer market CAGR of beer consumption 2.5% between 1998 and 2002, relatively lower