企业战略管理5(精品·公开课件).pptVIP

U51050Strategic ManagementU51050战略管理 Module 5:第5章 Strategies in Action 战略行动 Long Term Objectives 长期目标 Comprehensive Strategic Management Model综合战略管理模型 Strategies in Action 战略行动 “Planning. Doing things today to make us better tomorrow. Because the future belongs to those who make tough decisions today.” “计划，今天所做的事情是为了我们有更好的明天。因为未来属于那些在今天作出艰难的决定的人们。” —Eaton Corporation— Session Objectives章节目标 Describe types forms of strategy 描述战略的类型和形式 Introduce key elements 介绍要素 Identify the development of strategy paradigms 确定战略范例的制定 Introduce experts in strategy formation 介绍战略制定专家 Exercise 1