ethnocentrism际人力资源与管理.pptVIP

Somebody says, everyone knows, nobody bothers to question Ethnocentrism Ethnocentrism We assume that our experience is operational in another group’s circumstances. We make false assumptions about others’ ways based on our own limited experience. The key word is assumptions because we are not even aware that we are being ethnocentric…we don’t understand that we don’t understand! Ethnocentrism is basic “Colours, after all, are just different wavelengths of light, and the rainbow can be divided in many different ways”. (Ken Barger, “Ethnocentrism” p.1) differences in meanings that make life expe