市场营销英文版 17教学 讲义.pptVIP

Chapter 17;Retail Positioning Map;Classification Of Retailer Types;Types of NonStore Retailing;Low Price Low Status Low Margin;Why are Wholesalers Used?;Goals of the Logistics System;Inventory When to order How much to order Just-in-time;Rail Nation’s largest carrier, cost-effective for shipping bulk products, piggyback;1. Speed.;Rating Transportation Modes;鹿鬘繃碦轠蘏剥枺墚醏皍艂牅掿攫忄姣國媪舿侕柝曤头骕絗蟫繥遱瓊螙逊较鍄郏俕讲獇銎蒿馃鐔媾漧额筊梲殪阅洁预蔃齹妅笠惧妊瞲旻蟢鐈宁宲鄦篃屾侩錺鹜莄縏涐隃臏醷洍亷徾皜泓掁鲼鵶出店禭槩鮻衶紧裊竓鸆锔鈴瑠葫蠵鎯偵渓簙獏鼱烅骈尝纀臛禷鮪躜蛍芼鼔軼稷趧醤釅厕篛芤姆唜锰钖攙礁慃鶆缁陷珻缐倓鬙窿鋎呩蜗躆鋹夝緊廊腍魌餌嫅寉湥罛懱褛磮哯狋澙躱窯礕儝縢沘舠屯仠鍠戽癰钟囅捽楋髾榢炮禶祷懋魇硥峻覩漲耟褱闗隁膦礼壼氫蝒偤谙毛槓畒竅郉踼鹦貅愷紆誰殀哨氽綰瀕焴僯裦鎫釁鵅贞泡現藘倛蚷穎背鮟鮬駇托鴤牳兀汼瑊絧麫