Norman_Emotional Machines文献.pdf

I Whyw love (or Hat ) everyday things Why We Love (or Hate) Everyday Things Dona ld A . N orman BASIC B A MEMBER OF THE PERSEUS BOOKS GROUP llOCA5 NEW YORK Copyright C 2004 by Donald A. Norman Published by Basic Books, A Member of the Perseus Books Group All rights reserved. Printed in the United States of America. No pan of this book may be reproduced in any manner wharsoever without written permission except in the case of brief quotations embodied in critical articles and reviews. For information, address Basic Books, 387 Park Avenue South, New York, NY 10016-8810. Books published by Basic Books are available at special discounts for bulk purchases in the United States by corporations, institutions, and other organiz.ations. For more information, please contact the Special Markets Department at the Perseus Books Group, 11 Cambridge Center, Cambridge, MA 02142, or specialmarkets@ Designed by Lovedog Studio LIBRARY OF CONGR£SS CATALOGING-IN-PUBLICATION DATA Norman, Donald A. Emotional design: why we love (or hate) everyday things I Donald A. Norman. p.cm. Includes bibliographical references and index. ISBN 0-465-05135-9 1. Emotions and cognition. 2. Design-Psychological aspects. 3. Design, Industrial-Psychological aspects. I. Title. BF531.N67 2004 155.9ll~c21