浅谈新生代企业发展之推动力.docVIP

题目：徐州海阔有限公司企业竞争力与竞争策略研究 徐州海阔有限公司企业竞争力与竞争策略研究 ［安商要］当今世界，高新技术迅猛发展、经济全球化步伐加快、国内外政治经济 A现出新的发展态势。企业面临着新的机遇，但也需要面对更多的挑战。企业的 ||/场环境就是空前激烈竞争。如何在竞争中求发展，是每个企业都在思考的课题。 竞争战略是一个企业在同一使用价值的竞争上采取的进攻或防守行为，是企业总 体经营战略的重要组成部分。企业的竞争战略如何确定，耍根据企业所处环境与 企业本身的具体情况而定，没冇一成不变的格式。当今面临经济全球化的大环境、 大趋势，一个企业要在与众多的岡内外的竞争对手进行的同台竞争屮取胜，企业 以往成功的战略优势将难以胜任。所以如何制定正确的竞争策略，提高企业竞争 力，是企业生存和发展的关键。 木文就徐州海阔宥限公司的基木发展状况为案例进行分析，阐述企业竞争力 的提升要索，并分析企业竞争战略选择的基本要点，根据徐州海阔冇限公司的基 木状况，分析其企业的竞争力，并提出企业竞争战略制定的几点建议。 ［关键词］企业竞争力竞争战略徐州海阔有限公司竞争力评估标准 Xuzhou Haikuo Ltd. Enterprise Competitiveness and Competition Strategy [Abstract] Todays world，the rapid development of high technology，accelerate the pace of economic globalization，domestic and international political and economic highlights the new development. Enterprises are facing new opportunities，but also need to face more challenges. Enterprise market environment is unprecedented fierce competition. How in the competition and development, companies are thinking of each topic . Competitive strategy is to use an enterprise value in the same competition to take the offensive or defensive behavior，is the companys overall business strategy of the important part. How to determine the enterprise fs competitive strategy，according to which the enterprise environment and the enterprise itself specific circumstances，there is no hard and fast format. Face today ’s environment of economic globalization，the trend， a large number of enterprises in the domestic and foreign competitors to win the competition with Taiwan enterprises past successful strategic advantage will be difficult to do the job. So how to develop the right competitive strategy to improve the competitiveness of enterprises, is the key to survival and development of enterprises . In this paper, Ltd. Xuzhou Haikuo basic development situation as a case study to analyze，elaborate elements to enhance the competitiveness of enterprises and analyze competitive basic elements of strategic options,according to the basic Ltd. Xuzhou wide