etf投资者投行为影响因素研究-工商管理（mba）专业毕业论文.docxVIP

北京化工大学专业硕士学位论文关键词：ETF基金，行为金融学，人口统计特征，心理认知因素，因子分 北京化工大学专业硕士学位论文 关键词：ETF基金，行为金融学，人口统计特征，心理认知因素，因子分 析，多项Logistic回归分析 万方数据 THE THE STUDY OF THE R～CTORS D晒LUENCING ETF D寸VESTORS BEHAVIOR AB STRACT ETF index funds(Exchange Traded Fund，referred to as the EXF) combines the dual advantages of closed-end funds and open—end funds．In China，the ETF is still an emerging market financial derivative．With the improvement of China’S capital market and financial innovation to further deepen，the ETF will become more active and develop rapidly．Despite the short time in China，it contains huge capital energy．And its development will not only enrich our investment markets a variety of products，SO that the stock market index of investment needs to become a reality,but also greatly affect the stable development of securities market．Selecting the factors of investment behavior,this paper studies on the characteristics of behavioral finance of the ETF investment behavior,on the basis of the study of traditional finance and behavioral finance theory． In this paper,with the traditional finance and behavioral fmance theory described as a starting point，the behavioral factors of ETF investors is studied III 万方数据 北京化工大学专业硕士学位论文from 北京化工大学专业硕士学位论文 from three levels．First，based on demographic characteristics，such as age，sex， marital status and eduction level，the behavioral characteristics of cognitive deviation，sources of information，choices and decisions from investors are analyzed；secondly,investors’psychologycognitivefactorsareresearchedand analyzed for exploring the impacting mechanism of the investors’six cognitive factors，risk attitude，investment expectation，investor sentiment， social trust，herd mentality and overconfidence；and third，by using the collected survey data of micro-individuals and families investment decision—makers，the above—mentioned factors and the degree of influence are empirically tested through factor analysis and regression analysis．And through empirical testing，the study