综合英语写作.docVIP

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综合英语写作

1.Think about the lecture, The Experimental Method. It discusses the use of controlled experiments and blind experiments to test hypotheses. Now read the list of common home remedies for treating colds. Choose one and design a controlled experiment that will test whether or not the remedy is effective in making you feel better faster. chicken soup hot tea with lemon taking frequent steam baths drinking lots of liquids taking zinc supplements Writing your paragraph below. Maybe some of you drink hot tea with lemon when you have a cold.Yes?No?OK, for those who dont know about hot tea with lemon its just a common tea.But do you know weather its effective?Of cause you see lots of advertisements saying it is that they wouldnt sell much if they dont, would they?So how can we be sure ?The following example experiment will help you find out.First of all, we should find some participants who have get a coold and havent accept any remedy.We divided them into two groups, the experimental group and the controlled group.Participants in the experimental group we give them the hot tea of lemon while the controlled group we just give them a placebo, which looks like the experimental treatment but does nothing.At the same time, all the participants are not allowed to know which group they are in to make sure the experiments are blind experiments.Then if there is a difference between the two groups, maybe, just maybe, the difference is from taking hot tea of lemon.So the controlled group is the same as the experiment group but doesnt get the experimental treatment. 2.Think about the lecture, “New Ways in Advertising.” It describes two marketing strategies—viral marketing and stealth marketing. Now read the list of products below. Consider which marketing strategy would work best for each product. Why do you think it is the best strategy? How would you advertise the product? What are the advantages and disadvantages of the strategy you chose? a cell phone with camera a luxury ho

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