bec高级Introduction.pptVIP

Introduction Unit Objectives: Upon completion of the unit, you should be aware of: the general information of BEC Advanced exam the content of the textbook《Pass Cambridge BEC Advanced》 Introduction to Business English What is Business English? What is involved in Business English ? Why should we learn Business English? How can we learn Business English well? What is Business English? Business English a language used in business situations, which is one of the branches of English for special purpose (ESP) a mix of :specific content (relating to a particular job area or industry) and general content (relating to general ability to communicate more effectively in business situations ) How can we learn Business English well? be quite fluent in basic English Acquire new meanings in business contexts obtain related knowledge practise Introduction to BEC and BEC Exam BEC and BEC Exam Levels of BEC Content of BEC Exam BEC and BEC Exam BEC: Business English Certificate examination of English proficiency designed to meet the requirements in the workplace offers an internationally recognized qualification in English for business purposes Issued by The University of Cambridge Examinations Syndicate BEC Certificate Why do people take BEC Certificate ? opens the door to better career prospects and a better future paves the way to higher education overseas levels of BEC Exam Speaking (14 mins. per pair) Sample questions of short talks What is important when…? Selecting applicants for a job Working experience Personal qualities What is important when…? Choosing a new supplier Prices and discounts Reputation Sample question of collaborative task Your company is attending a trade fair in a foreign country for the first time. You have been asked to help with the preparations for the trip. Discuss the situation together, and decide: What travel and accommodation arrangements you will need to make before the trip? Which kind