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Expanding current product /service portfolio Read the report It’s the most optimal strategy for Volkswagen Phaeton to expand current product and service portfolio from the following perspectives. 2 3 Content 1 4 Potential Challenges Optimal Strategy Phaeton Profile China Luxury Car Market China will become the world’s largest premium car market Main distribution province of luxury brand Divisions of Chinese luxury car users Content 1 China Luxury Car Market Distribution of brand attention in luxury car market Key buying factors – what truly matters? */21 Number of urban households by a