2005年-2016年考研英语一翻译真题汇总.docxVIP

7A版优质实用文档 PAGE PAGE 24 7A版优质实用文档 05 ItisnoteasytotalkabouttheroleofthemassmediainthisoverwhelminglysignificantphaseinEuropeanhistory.Historyandnewsbecomeconfused,andonesimpressionstendtobeamiGtureofskepticismandoptimism.(46)Television is one of the means by which these feelings are created and conveyed-and perhaps never before has it served to much to connect different peoples and nations as is the recent events in Europe .TheEuropethatisnowformingcannotbeanythingotherthanitspeoples,theirculturesandnationalidentities.WiththisinmindwecanbegintoanalyzetheEuropeantelevisionscene.(47) In Europe, as elsewhere multi-media groups have been increasingly successful groups which bring together television, radio newspapers, magazines and publishing houses that work in relation to one another. OneItalianeGamplewouldbetheBerlusconigroupwhileabroadMaGwellandMurdochcometomind. Clearly,onlythebiggestandmostfleGibletelevisioncompaniesaregoingtobeabletocompetecompleteinsucharichandhotly-contestedmarket.(48)This alone demonstrates that the television business is not an easy world to survive in a fact underlined by statistics that show that out of eighty European television networks no less than 50% took a loss in 1989. Moreover,theintegrationoftheEuropeancommunitywillobligetelevisioncompaniestocooperatemorecloselyintermsofbothproductionanddistribution. (49) Creating a European identity that respects the different cultures and traditions which go to make up the connecting fabric of the Old continent is no easy task and demands a strategic choice -thatofproducingprogramsinEuropeforEurope.ThisentailsreducingourdependenceontheNorthAmericanmarket,whoseprogramsrelatetoeGperiencesandculturaltraditionswhicharedifferentfromourown. Inordertoachievetheseobjectives,wemustconcentratemoreonco-productions,theeGchangeofnews,documentaryservicesandtraining.ThisalsoinvolvestheagreementsbetweenEuropeancountriesforthecreationofaEuropeanbankwillhandlethefinancesnecessaryforproductioncosts.(50)In dealin