论跨文化交际中商务礼仪的变迁.doc

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PAGE PAGE II 中国地质大学(武汉)远程与继续教育学院 本科毕业论文(设计) 题 目:论跨文化交际中商务礼仪的变迁 姓 名: 杜灿灿 准考证号: 014309210527 院 (系) 远程与继教学院 专 业: 商务英语 指导老师: 邬忠 职 称: 讲 师 评 阅 人: 职 称: 2012 年 11 月 原创性声明 本人呈交的学位论文,是在导师的指导下,独立进行研究工作所取得的成果,所有数据、图片资料真实可靠。尽我所知,除文中已经注明引用的内容外,本学位论文的研究成果不包含他人享有著作权的内容。对本论文所涉及的研究工作做出贡献的其他个人和集体,均已在文中以明确的方式标明。本学位论文的知识产权归属于培养单位。 本人签名: 日期: 论跨文化交际中商务礼仪的变迁 PAGE III Abstract With the unceasing progress of world economic integration, Chinas economy is gradually mixing into the world economic system. In the international business trade, in order to reach the purpose of communication, we need to understand the business etiquettes from different cultural background. The increase in international business and in foreign investment has created a need for executives with knowledge of foreign languages and skills in cross-cultural communication. And the business etiquette is one of the most important parts in it. The different cultural will cause the different behavior. And the different cultural will also cause different business etiquettes. If we want to understand the changes of business etiquettes in cross-cultural communication, first, we need to know the difference between Chinese and foreign cultural. Sencond, we need to know the origin and development of business etiquettes, so we can analyze what is the changes of the business etiquettes better. The thesis will going to discuss the changes of business etiquettes in cross-cultural communication based on the above aspects. Combine the opinion of myself, analyze that how to use the business etiquettes to make the business practice go smoothly. At the same time, based on the history of the changes of business etiquettes, suppose how will the business etiquettes changes in the future. Key Words: business etiquettes; cross-cultural communication; cultural difference; the changes of b

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