2019年广告科技报告..pdfVIP

STATE OF Ad Tech 2019 Global Executive Summary and Intro Since ATT debuted a campaign with the very irst banner ad in 1994, the Read on to discover: world of advertising has never been the same. With the advent of advertising technology, new channels and devices started to ofer diferent ways for 1 The Ad-Tech landscape advertisers to connect with customers. From the pop-up-happy 90s to Google’s debut in 1998 and Facebook’s 2 The Art Science of Conversion launch in 2004, there has been one clear direc