hnd 经济学1 微观经济学 outcome1.doc

PAGE PAGE 7 Table of Contents TOC \o 1-3 \h \z \u HYPERLINK \l _Toc322561520 1.0 Introduction PAGEREF _Toc322561520 \h 1 HYPERLINK \l _Toc322561521 2.0 Oligopoly PAGEREF _Toc322561521 \h 1 HYPERLINK \l _Toc322561522 ? Entry barriers PAGEREF _Toc322561522 \h 1 HYPERLINK \l _Toc322561523 ? Non-price competition PAGEREF _Toc322561523 \h 1 HYPERLINK \l _Toc322561524 3.0 Explanation for Diagram in Oligopoly PAGEREF _Toc322561524 \h 2 HYPERLINK \l _Toc322561525 4.0 Pure Competitive Market PAGEREF _Toc322561525 \h 3 HYPERLINK \l _Toc322561526 ? Lower prices PAGEREF _Toc322561526 \h 3 HYPERLINK \l _Toc322561527 ? Low barriers to entry PAGEREF _Toc322561527 \h 3 HYPERLINK \l _Toc322561528 5.0 Explanation for Diagram in Pure Competitive Market PAGEREF _Toc322561528 \h 3 HYPERLINK \l _Toc322561529 6.0 Roles of Profit in Market Economy PAGEREF _Toc322561529 \h 4 HYPERLINK \l _Toc322561530 ? Demand for factor resources PAGEREF _Toc322561530 \h 4 HYPERLINK \l _Toc322561531 ? Market Entry PAGEREF _Toc322561531 \h 5 HYPERLINK \l _Toc322561532 7.0 The other two alternatives to profit maximization PAGEREF _Toc322561532 \h 5 HYPERLINK \l _Toc322561533 ? Satisficing behaviour PAGEREF _Toc322561533 \h 5 HYPERLINK \l _Toc322561534 ? Sales revenue maximization PAGEREF _Toc322561534 \h 5 HYPERLINK \l _Toc322561535 8.0 Influences on a Firm in the Short Run PAGEREF _Toc322561535 \h 6 HYPERLINK \l _Toc322561536 9.0 References PAGEREF _Toc322561536 \h 7 Introduction Marco and Micro economic knowledge we had learned in this period is mainly to discuss about some major market structures in the entire market now. And they are oligopoly, monopoly and pure competitive market and so on. In this case, the Virgin Mobile had entered in mobile phone market in the UK, which is an oligopoly market. In this market, Orange, Vodafone, BT Cellnet and One2One are the oligopolists. Oligopoly When a HYPERLINK /wiki/Market \o Market market or HYPERLINK /wiki/Industry \o I