晚明书籍装帧设计的新奇观-包装工程.PDFVIP

包 装 工 程 第 39 卷 第 24 期 88 PACKAGING ENGINEERING 2018 年 12 月 晚明书籍装帧设计的新奇观 姜靓 （江南大学，无锡 214122 ） 摘要： 目的 从社会背景、历史原因、文化诉求、艺术环境等方面分析和研究晚明时期书籍装帧设计的 独特性。方法 结合文化传承、政治背景、社会经济、艺术美学、科学技术等多方因素，探析晚明书籍 装帧的艺术风格的来源及其形成原因。结论 论述晚明时期“ 尚奇” 的美学理念和设计思想对书籍装帧设 计的影响，在体现与宋元文化一脉相承的同时，敢于打破古代经典、大胆创新的独特之处。晚明书籍具 有“奇特” 书名和内容、“ 多样”的装帧形式和“新颖”的版式设计，犹如现代书籍形态的雏形。 关键词：晚明；新奇；书籍；装帧设计；设计理念；版面设计 中图分类号：J524 文献标识码：A 文章编号： 1001-3563(2018)24-0088-05 DOI ：10.19554/j.cnki.1001-3563.2018.24.016 Novel Perspectives of Book Binding Design in Late Ming Dynasty JIANG Liang (Jiangnan University, Wuxi 214122, China) ABSTRACT: The work aims to analyze and study the uniqueness of book binding design at that time from the perspective of social background, historical reasons, cultural appeal and artistic environment, etc. in the late Ming Dynasty. The origin and formation reasons for the artistic style of book binding in late Ming Dynasty were explored by combining numerous factors like cultural inheritance, political background, social economy, art aesthetics, science and technology. The influ- ence of aesthetic concept of pursuing strangeness and design idea in late Ming Dynasty on book binding design has been discussed, which presents its consistency with Song and Yuan culture and the uniqueness of daring to break the ancient classics and brave innovation. Books in late Ming Dynasty have singular titles and contents, various forms of binding and novel layout design, like the embryonic form of modern book shape. KEY WORDS: late Ming Dynasty; novel; book; binding design; design concept; layout design 晚明时期是书籍出版业的黄金时期，刻制的书籍