2014年我们采访过的校友DialoguewithCEOs-Ceibs.PDF

CEO 访谈 2014年，我们采访过的校友 Dialogue with CEOs 014年，《TheLINK》杂志采访了多位中欧校友企业家，聆听了他们各自的创业故事。 这些故事或静水深流，或跌宕起伏，共同的情节是对于梦想与创新的坚持；校友们 对于传统文化的弘扬，对于国际化的追求，不约而同地应和了中欧的定位“全球广 2 度，中国深度”，令我们深深感动，引以为豪。新的一年，我们期待更多校友走进《TheLINK》 杂志，讲述他们的创业故事和管理心得，传播“认真、创新、追求卓越”的中欧精神。 ver the past 12 months CEIBS alumni entrepreneurs have shared their fascinating stories with TheLINK . In the months ahead, we look Oforward to more alumni telling us about their entrepreneurial journeys and management thinking, as they spread the CEIBS spirit of “conscientiousness, innovation and pursuit of excellence”. A look back at CEO Talk 2014: 48 TheLINK 2014 第六期 CEO TALK 方娟 Jane Fountain 全文参见2013年第六期第32页 More → page 32, Vol 6, 2013 方娟（EMBA 2007）浸淫于名表销售行业多年，是亨吉利世界名表中心董事 总经理。在她的带领下，亨吉利修复沈阳市不可移动文物“原满洲中央银行千代 田大楼”，将其建为美轮美奂的亨吉利沈阳·1928店。延续多年的“西艺·东韵”主 题展览则致力于传播西方钟表的精巧技艺和东方文化的内在韵味。除此之外，方 娟在营销和管理理论方面也颇有建树，她创立了“三层营销”理论、Key=BSC²管 理理论等，并因此荣膺多个奖项。对于在中欧的学习，她感叹：“中欧赋予了我一 种全新的生活方式，带领我走进了一个崭新的世界，一个学习的世界。” Jane Fountain (EMBA 2007) took us on a tour of the fascinating world of premium timepieces. She is General Manager of Harmony World Watch Centre and a cultural connoisseur of fine watches. Harmony distributes high-end watches from its more than 250 retail outlets across China. Its flagship store, located in Shenyang’s historic Chiyoda Tower building which once served as the headquarters for the Manchurian Central Bank, is simply called Shenyang 1928. “We want to bring the culture of fine watch appreciation to China as well as encourage dialogue with the West about Chinese culture, philosophy and art,” explains Fountain. “Incorporating art and culture in an environment that brings together Chinese and Western culture is what sets Harmony apart from other watch companies. It is not just