基于旅游体验的影视主题公园游客满意度研究-旅游管理专业论文.docx

浙江大学硕士学位论文 浙江大学硕士学位论文 基于旅游体验的影视主题公园游客满意度研究 Abstract With the commg of the experiential tourism era，people are not satisfying with the traditional tourism way of si曲tseeing,but pursuing unique and special tourism experience．The movie／TV theme park which is combined by movie n、and tourism has an evident character of experience．The movie／TV theme park must make full use of its beautiful environment and colorful activities to make the tourists have happy and memorable experience，so it can raise the tourist satisfaction．Therefore，it is necessary to research h