计算机专业英语教程 教学课件 ppt 作者桑莉君 unit10.pptVIP

UNIT 10E-Commerce and Games COMPETENCIES After you have read this unit, you should be able to: Describe the three types of electronic commerce. Describe Web storefronts and Web auctions. Describe the differences between SA games and strategy games. Describe the game design sequence. Text A E-Commerce Concept Check What are the three types of electronic commerce? Describe Web storefronts and Web auctions. What are the three basic payment options for electronic payment? New Words and Phrases electronic commerce 电子商务 retail store 零售商店 B2C 商业对消费者 C2C 消费者对消费者 B2B 商业对商业 negotiate v. 商议 storefront n. 店面 New Words and Phrases virtual adj. 虚拟的 replenish v. 补充 inventory n. 存货 profitability n. 收益 auction v. 拍卖 submit bid 提交支付 New Words and Phrases electronic payment 电子支付 check n. 支票 credit card 信用卡 electronic cash 电子货币 digital cash 数字货币 Notes [1] Oftentimes, this arrangement eliminates the middleman by providing manufactures direct sales to customers. [分析] middleman指的是中间人。这句话的意思是：这种B2C的安排直接将产品卖给消费者，而不通过中间人。 [2] This often takes the form of an electronic version of the classified ads or an auction. [分析] C2C将分类广告或一场拍卖成形为电子版本的形式。 Notes [3] A new type of program called Web storefront creation packages or commerce servers has recently evolved to help businesses create virtual stores. [分析]这句话的主语是a new type of program，谓语是has evolved，这句话的意思是：一种被称之为Web店面创建包或商业服务器的程序已经有了进展，它可以帮助企业创建虚拟商店。 [4] These programs do even more behind the scenes. [分析] behind the scenes：在后台。 Notes [5] As with purchases at a flea market, buyers and sellers need to be cautious. [分析] flea market：:跳蚤市场，指就像在跳蚤市场上购物一样，买卖双方都需要小心。 Text B Games Concept Check Describe the differences between SA games and strategy games. How many categories in SA games? What are they? How many categories in strategy games? What are they? Describe the game design sequence. New Words and Phrases configuration n . 配置 property n . 属性 taxonomy n . 分类 skill-and-action ga