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百丽通州物流园
项目可行性研究报告
工程经济学作业
项目可行性研究报告
百丽通州物流园建设项目
目录
一、总论··························································1
1.1项目背景························································1
1.2项目概况························································2
1.3结论与建议······················································3
二、项目的规划相关性及建设必要性······························3
2.1项目的规划相关性················································3
2.2项目的建设必要性················································4
三、场址选择·····················································5 3.1场址现状························································5
3.2场址建设条件····················································5
四、投资估算与资金筹措·········································8
4.1 投资估算························································8
4.2资金来源与筹措··················································9
五、财务评价 ····················································9
5.1评价依据························································9
5.2基础数据与参数··················································10
5.3营业收入估算···················································10
5.4成本费用估算···················································10
5.5盈利能力分析···················································10
5.6偿债能力分析···················································10
5.7财务评价结论···················································10 六、可行性研究的结论与建议····································11 6.1可行性研究结论··················································11 6.2可行性研究建议··················································11
附表······························································12
一、总论 1.1项目背景 1.1.1项目名称 百丽（通州）物流园项目。 1.1.2承办单位概况 本项目由百丽国际控股有限公司承办。百丽国际控股有限公司，前身是百丽集团，创建于1992年3月8日，于2007年5月23日在香港成功上市，中国大陆著名的鞋业品牌连锁经营公司，主要经营鞋类业务及运动服饰业务，据中国行业企业信息中心统计，2011年度，以销售额计国内女皮鞋市场排名前10名中，有6个品牌属于白丽集团，它们分别是百丽（第一），天美意（第二）、他她（第三），思加图（第五）,百思图（第八）和森达-女鞋（第九）;森达-男鞋居男装皮鞋市场排名首位，截至于2012年6月30日，百丽国际控股有限公司在中国大陆拥有自营零售
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