德国商业文化.pptxVIP

LOGOBusiness Culture in GermanyIntroduction of Group MembersGroup 8 Baymax 1. Background of Germany Business 2. Business Structure and Management Style3. Business Meeting 4. Dress Code and Women in Business 5. Tips and Quiz timeStatus of Germany1.Highly developed capitalist county. 2.Largest economy in Europe(GDP)3.Perfect social security system4.High standard of livingChapter 1 Background of Germany BusinessEducation in Germany5.Basic science and applied research 6.Scientific research institutions and vocational education（职业教育）Chapter 1 Background of Germany BusinessManufacturing in Germany7.Automobile and precision(精密) machine tools8.High-end(高端) manufacturingChapter 1 Background of Germany BusinessVideoChapter 1 Background of Germany BusinessBrandenburg Gate(勃兰登堡门)Berlin（柏林）2. Business Structure and Management StyleBusiness structurepowersenior managerChapter 2 Business Structure and Management StyleBusiness structureAGGmbH Larger companieshave Aufsichtsrat（监事会） Supervisory BoardAG: Aktien Gesellschaft 股份（有限）公司GmbH: Gesellschaft mit beschrankter Haftung 有限责任公司 appointsfinal decision maker Vorstand （董事会） Mangement Boardmanages companyChapter 2 Business Structure and Management StyleBusiness structure Vorstand companystrictlyhierarc-hical（分层） tightlydefined compartm-entalised（区域化） chairmanless personal powerChapter 2 Business Structure and Management StyleManagement style1.Producing exclusive products without competitorsprecision instruments（精密仪器）Hygrometer（湿度计）Barometer（气压计）watch industryChapter 2 Business Structure and Management StyleManagement style2.Adhere to（坚持） the road of international Marketing9.6Sales organizationsServices organizationsChapter 2 Business Structure and Management StyleManagement style3.Product-based customer-oriented styleServicesChapter 2 Business Structure and Management StyleManagement style170400012001300Mercedes-BenzAudiVolkswagenBMWChapter 2 Business Structure and Management StyleManagement style4.Unique dual-tr