运营管新教材理资讯资料.pptVIP

Operations Consulting Defined运营咨询 定义 Operations consulting involves assisting clients in developing operations strategies (i.e., product leadership, operational excellence, customer intimacy, etc.) and in improving production (and service delivery) processes. 运营咨询就是帮助委托人研制运营战略（即产品领先、运营卓越、顾客亲密等等）和改善生产（和服务）流程 Reasons Why Operations Consulting Industry is Growing为什么运营咨询业正逐渐增长 Market pressures on clients to reengineer their core processes and eliminate non-core processes. 市场的压力迫使委托人重新设计他们的核心流程，并分离非核心流程。 Globalization. 全球化 Need to better manage information technology. 需要改善管理信息技术 Operations Consulting the 5 Ps运营咨询 与 5 P Plants 工厂（车间） Adding and locating new plants 新厂的增设与选址 Expanding, contracting, or refocusing facilities 设施的扩展、收缩或重新聚焦 Parts 零件 Make or buy decisions 制造或购买决策 Vendor selection decisions 供应商选择决策 Processes 流程（工序） Technology evaluation 技术评价 Process improvement and reengineering 流程改进与再造 Operations Consulting the 5 Ps (Continued)运营咨询 与 5 P（续） People 人员 Quality improvement 质量改进 Setting/revising work standards 建立/修正 作业标准 Learning curve analysis 学习曲线分析 Planning and Control Systems 计划与控制系统 Supply chain management 供应链管理 MRP 物料需求计划 Shop floor control 车间控制 Warehousing and distribution 仓储与配送 Hierarchy within Consulting Firms咨询公司的层级结构 Economics of Consulting Firms咨询公司的经济学 Brain Surgery 脑力诊疗室（需运用创新和创造力解决的项目） Gray Hair 白发人（需运用丰富经验解决的项目） Procedures 固定程式（这类项目，其问题的一般性质是尽人 皆知的，解决它们所需的活动也相似） When are Operations Consultants Needed 何时需要运营顾问（咨询师） When faced with major investment decision(s)面临重大投资决策时 When management believes it is not getting the maximum effectiveness from the organization’s productive capability. 管理部门认为组织（企业）的生产能力没能获得最大效率时 Stages in Operations Consulting Process 运营咨询过程的阶段 Sales Development Proposal 开发项目（销售与提出项目建议） 2. Perform Problem Analysis 分析问题 3. Design, Develop, and Test Alternative Solutions 计划、制定和检验解决问题的替代方案 4. Develop Systematic Performance Measures 开展系统的绩效测评 5.