松下幸之助-公开课件（讲义）.pptVIP

* Konosuke Matsushita Konosuke Matsushita 松下 幸之助 (November 27, 1894 – April 27, 1989) a Japanese industrialist the founder of Panasonic For many Japanese, he is known as the god of management. The Introduction of His Life In 1894,born in farming village of Wasa. In 1910 , as a wiring assistant at the Osaka Electric Light Company. In 1918 , founded Matsushita Electric Appliance Factory. In the 1920s , used the trademark ‘National’ on Matsushita products, and dropped prices to make his lamp a mass-market product. From 1950 to 1973 , Matsushitas company became one of the world’s largest manufacturers of electrical goods, sold under well-known trademarks including Panasonic and Technics. In 1973, Matsushita retired . In retirement , Matsushita focused on developing and explaining his social and commercial philosophies, and wrote 44 published books. NEWS Toyota Chairman Fengtianyinger said: I once led the technical personnel to visit the Matushita Electric Industrial Corporation, the Panasonic Cadre lines up in formation and gives us grand welcome.In front of them is unexpectedly Matushita himself. He attaches great importance and shows respect to customers. He always implements the customer supreme spirit. He also gathers cadre and takes the lead to ask the Toyota personnel questions. His spirit of modest and setting an example, makes people think that he is the outstanding operator worthily. Comments Kyoto University professor appraises said: Matushita had ancient warriors temperament — keeping faith and autonomy, and never earned money depending on politics, and he observed the merchant morals thoroughly. His moral character of sincere and courtesy also infected the company all staff and formed a rare valuable “social convention”. But his most superior natural talent was that without analysis he could keen seeing the whole matter clearly and judge the truth accurately. NEWS Comments NEWS The European feels that Mr Matushita has three kinds of charm